Etailers Come Down To Earth

Etailers Come Down To Earth


COMING NEXT TO YOU At a time when every Tom, Dick and Harry are opening online stores, selling fashion ware to gizmos, some ecomm frims are opening physical stores to win over customers

Several ecommerce companies are opening physical stores to give customers a touchand-feel experience of products and stand out in the clutter of the increasingly flooded online retail space. Flipkart, Zivame, Pepperfry, FirstCry and Lenskart have started offline experience zones to differentiate their offerings from their online rivals and to increase their credibility.